
Marty Ivy knows that when it comes to the energy industry, innovative partnerships and technology help prepare everyone for the unexpected.
Leading Mayfield Electric and Water System as General Superintendent, Marty has overcome his community’s fair share of devastating weather events. His experienced leadership has allowed him to place an emphasis on technological diversity and preparedness. We asked him to share his experience with various projects with Seven States:
“Most recently, Seven States helped us develop an RFP and select a 1.3-megawatt solar installation that we’re preparing to deploy. Projects like this take time, but once it’s in place, it will serve as our generation to help offset TVA’s requirement. Seven States has also been a major supporter for us in mutual aid during disasters. We’ve had three FEMA events — the remnants of Hurricane Ike in 2008, the ice storm in 2009, and the tornadoes in 2021. So, between disaster recovery and now helping us with solar, Seven States has really been there for us. That’s what makes partnership so valuable — you all make things easier, and we see you not just as partners but as friends who help keep our communities strong. We’re grateful for that support and excited about the projects still to come.”
To Marty, the most important thing he wants his members to know is that every decision is made with their needs in mind.
“Mayfield Electric and Water System strives to be an efficient and innovative utility while managing both reliability and rates. That’s really what it comes down to — being reliable and keeping costs low for our customers. We’ve already seen how innovation can transform our operations. For example, our customer service representatives have been amazed at how much new technology has improved our outage management system. It’s made responding to customers easier, faster, and far more efficient, especially during storms. There’s so much potential we haven’t even discovered yet in the Valley.”
With 34 years of industry experience, Marty knows that change is inevitable. He offered this advice to general managers who might be wondering where to start when it comes to bringing innovation to their LPC.
“The best advice I can give anyone is this: you can’t effectively manage what you don’t know. That’s why technology is so important — it puts knowledge of your system right at your fingertips. My advice is, don’t be afraid of change. I’ve been with Mayfield Electric and Water System for 34 years, serving as manager since 2001. Over that time, I’ve seen the industry cycle and evolve about every five years. The one constant is that change always comes, and if you’re afraid of it, you’ll get left behind. So, for future managers and anyone in this industry, my advice is to dive in, get your feet wet, and embrace the changes that move us forward.”


