Jarrod Brackett: Valley Innovation Ambassador
November 30, 2023

Jarrod Brackett is no stranger to technological advancements in our industry.  Serving Fort Loudoun Electric Cooperative (FLEC) as General Manager and CEO has given him an opportunity to see his team put their technical experience to work for his members.

“Broadband improvements/access and electric vehicle charging sites would top the list of most needed technology developments at Fort Loudoun Electric Cooperative in the future.  FLEC strives to help our members evolve and embrace technological advancements to improve their lives.  FLEC has about 140 miles of fiber optics that we utilize to offer middle mile and dark fiber opportunities.  Some internet providers even use the FLEC network to interconnect their resources, often allowing them to get to a local business.  The middle-mile network that Seven States is working toward could be a way to further enhance the established FLEC fiber network in the future. The interest in more EV charging sites has arisen from local businesses in our mostly rural area too.”

Jarrod credits Seven States as being a valuable partner for FLEC as the needs of its members continue to evolve.

“Earlier this year, we purchased some EV chargers through Seven States to provide some public access EV charging in the City of Madisonville and Tellico Plains.  These municipalities and the Monroe County government have told us that these chargers are being utilized to promote local economic development. We’re grateful for Seven States’ help in meeting this need.”

With all the changes taking place in his LPC footprint, Jarrod wants his members to know that their comfort and security are at the forefront of every decision he makes.

“We often embrace technology to help us make the products we provide safer, more reliable, more dependable, and ultimately, more secure.  Through our use of technology (like SCADA, AMI, and general automation of our grid’s control devices) and the establishment of clearer plans and pathways/access, those we serve today have more opportunities to connect to the modern world than ever before.  Automation and monitoring equipment/services are allowing us to keep those we serve safe and secure as they enjoy the perks of our ever-evolving world.”

With the rapid advancement of innovation in our industry, Jarrod’s advice to future leaders who want to lead well is to lean into their team’s abilities.

“Spend some time looking around and listening to those you work with and serve before you decide upon a pathway forward.  Sometimes those around you have already made investments and plans toward how they will innovate, and together we have the power and opportunities to enact monumental change.”

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By Jessica Bradshaw December 12, 2025
Leading Decatur Utilities as General Manager, Ray Hardin strives to ensure their system is prepared for the future with innovative solutions. We asked him to share some of the ways he’s implemented technology in his LPC’s footprint. “Advanced Metering Infrastructure (AMI) has helped us improve efficiency, maintenance, and long-term planning, while providing customers with usage data through the customer portal that enables them to look for ways to reduce their energy consumption and their cost. AMI has also integrated with the Outage Management and GIS Systems to improve outage tracking and reduce system downtime. We’ve also leveraged Demand Voltage Reduction technology to reduce the wholesale cost of electricity to keep customer rates as low as possible. And over several years, we have implemented LED streetlights throughout the City of Decatur, replacing less efficient lighting and saving the city on lighting costs.” Ray knows his LPC is responsible for the present and future of his community’s needs, and he wants his community to know that he strategically evaluates new technology with a long-term vision. “I want our customer to know that through our implementation of AMI, improved communications, Demand Voltage Reduction and other programs, we continue to look for ways to keep our system safe and reliable and provide the best service to our community at the lowest possible rates.” With so much technological advancement in the Valley, Ray encourages fellow leaders to lean on strategic partnerships to help bring about community change and benefits using cost-efficient solutions.  “Don't go it alone! Seven States, TVA and other agencies bring a wealth of resources that can be leveraged to bring innovation to a local community without breaking budgets. For example, Decatur Utilities was able to install two Level 3 Rapid EV Chargers in our community through a partnership with the City of Decatur, TVA, Seven States, and ADECA. It would have been difficult for us to justify the cost of such a project on our own - but through this partnership, the cost was shared while the benefit to our customers and communities is enormous. Seek out those opportunities for shared funding that will benefit your local area and lean on others who have already researched or implement innovative technologies to get their ideas and advice.”
By Jessica Bradshaw December 12, 2025
As Chief Information Officer for North Georgia Electric Membership Corporation (NGEMC), Brian Childers knows how crucial innovative partnerships and technology are in preparing for the grid of the future. Brian’s extensive experience has given him a deep understanding of technological diversity and strategic partnerships. We asked him to share some of the ways their team brought innovation to the North Georgia EMC membership, as well as his experience with Seven States as a trusted partner. “The most needed technology developments in our footprint focused on improving reliability, security, and member service. Upgrades to SCADA systems enhanced grid monitoring and automation, allowing faster outage detection and restoration. Cybersecurity improvements were critical to safeguarding member data and ensuring uninterrupted service. Mobile workforce tools streamlined field operations, enabling quicker response times to outages and service requests. Additionally, the installation of distribution system sectionalizing equipment, supported by fiber expansion, improved fault isolation and communication across the network, significantly reducing outage durations and strengthening overall system reliability for our members. Seven States has helped our LPC support innovation by providing access to emerging technologies and collaborative opportunities. They also share best practices that keep us aligned with industry advancements and prepared for future member needs.” Brian always considers how their members view NGEMC’s investments in innovation. “I want our members to know that our role in innovation is centered on improving their quality of life and ensuring reliable, secure, and efficient service. We invest in technologies like advanced grid automation, fiber-supported communication systems, and modern outage management tools to deliver faster restoration, better reliability, and enhanced security. Every innovation we pursue is designed to strengthen our community—whether by reducing outage times, enabling smarter energy solutions, or supporting future connectivity needs. Our commitment is to keep members at the heart of every technology decision we make.”  Brian has learned that being plugged into your community and knowing their needs is fundamental to being an innovative leader. He offered this advice to others who might have questions about how to start bringing innovation to their LPC. “NGEMC’s territory includes communities served by multiple power providers, which limits large-scale community investments. Because of this, innovation should focus on projects that deliver clear, measurable benefits to members. Prioritize technologies that improve reliability while helping keep rates affordable. Stay informed on emerging trends like energy storage and flexible rate options while communicating openly with members to encourage adoption. Above all, maintain a long-term vision that balances innovation with financial responsibility, ensuring every investment strengthens member trust and delivers lasting value.”
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