Jarrod Brackett: Valley Innovation Ambassador
November 30, 2023

Jarrod Brackett is no stranger to technological advancements in our industry.  Serving Fort Loudoun Electric Cooperative (FLEC) as General Manager and CEO has given him an opportunity to see his team put their technical experience to work for his members.

“Broadband improvements/access and electric vehicle charging sites would top the list of most needed technology developments at Fort Loudoun Electric Cooperative in the future.  FLEC strives to help our members evolve and embrace technological advancements to improve their lives.  FLEC has about 140 miles of fiber optics that we utilize to offer middle mile and dark fiber opportunities.  Some internet providers even use the FLEC network to interconnect their resources, often allowing them to get to a local business.  The middle-mile network that Seven States is working toward could be a way to further enhance the established FLEC fiber network in the future. The interest in more EV charging sites has arisen from local businesses in our mostly rural area too.”

Jarrod credits Seven States as being a valuable partner for FLEC as the needs of its members continue to evolve.

“Earlier this year, we purchased some EV chargers through Seven States to provide some public access EV charging in the City of Madisonville and Tellico Plains.  These municipalities and the Monroe County government have told us that these chargers are being utilized to promote local economic development. We’re grateful for Seven States’ help in meeting this need.”

With all the changes taking place in his LPC footprint, Jarrod wants his members to know that their comfort and security are at the forefront of every decision he makes.

“We often embrace technology to help us make the products we provide safer, more reliable, more dependable, and ultimately, more secure.  Through our use of technology (like SCADA, AMI, and general automation of our grid’s control devices) and the establishment of clearer plans and pathways/access, those we serve today have more opportunities to connect to the modern world than ever before.  Automation and monitoring equipment/services are allowing us to keep those we serve safe and secure as they enjoy the perks of our ever-evolving world.”

With the rapid advancement of innovation in our industry, Jarrod’s advice to future leaders who want to lead well is to lean into their team’s abilities.

“Spend some time looking around and listening to those you work with and serve before you decide upon a pathway forward.  Sometimes those around you have already made investments and plans toward how they will innovate, and together we have the power and opportunities to enact monumental change.”

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By Jessica Bradshaw October 27, 2025
Cleveland Utilities connects Cleveland to Fast Charge TN and regional Fast Charge Network
By Jessica Bradshaw October 3, 2025
PIGEON FORGE, Tenn. — October 3, 2025 — Seven States Power Corporation (Seven States), in partnership with Sevier County Electric System (SCES), and Dollywood is proud to announce the ribbon cutting and official unveiling of 7 new electric vehicle (EV) charging stations with 14 charging ports, and 10 solar-powered umbrella charging units at Dollywood, one of the nation’s leading theme park destinations. The new EV charging stations mark another exciting step forward in advancing transportation infrastructure to support the growing demand for electric vehicles in East Tennessee. Designed, developed, and deployed by Seven States, the project reflects a commitment to innovation, community partnership, and serving Dollywood guests. The ten solar-powered umbrellas will be installed in the Country Fair area, providing guests with a convenient place to charge their devices while they enjoy watching ride goers from the comfort of the shade. “Dollywood is a treasured landmark for families and visitors from across the country,” said Betsey Kirk McCall, President and CEO of Seven States. “We are honored to partner with SCES and Dollywood to deliver technology that adds convenience for guests while enhancing innovation in the region.” The addition of the charging stations and umbrellas highlight the shared vision of Seven States Power and SCES to expand access to energy solutions across the region. SCES provides electric power to more than 61,000 customers across Sevier County, Tennessee. As a locally owned public power utility, SCES has served the community for over 80 years with a focus on reliability, affordability, customer service, and innovation. “These projects represent our commitment to supporting innovation to meet the needs of our community. By working together, we’re helping ensure that both residents and visitors have access to the energy solutions of tomorrow, right here in Sevier County," said Allen Robbins, CEO of SCES. The ribbon cutting ceremony celebrates not only the completion of these projects, but also the growing collaboration between local utilities, community partners, and attractions to create a more modern energy future for Tennessee. “This partnership with Seven States and Sevier County Electric highlights the importance of regional collaboration to build infrastructure that supports both the local community and the millions of visitors to the Great Smoky Mountains each year. By investing in this technology, we are helping pave the way for a more sustainable future, while reinforcing our role as a leader in both the tourism industry and the community we call home," said Eugene Naughton, Dollywood Parks & Resorts President. “These investments further enhance our guest experience by providing services to help meet two emerging needs of those who visit.”  The charging stations will be available for use to patrons in the Preferred Parking Lot of Dollywood Theme Park beginning October 6, 2025 while the umbrellas are available for use immediately.
By Jessica Bradshaw September 29, 2025
With his extensive experience in the industry, Kendall Bear’s leadership as General Manager of Rockwood Electric Utility has given him the opportunity to ensure his community is prepared for the future. “Although we’ve had many of the following systems implemented for a few years now, looking back, I would say that building a fiber network between our main office and our substations has been beneficial in a variety of ways for Rockwood Electric. This opened the door for additional technology developments such as AMI, SCADA, distribution automation, Dispatchable Voltage Regulation, a 900 Mhz radio system, and a Meter Data Management System. Implementing a GIS system was extremely valuable as well, as we are now able to export that information to other systems such as Outage Management. We have a business and customer portal from CSA that is used extensively by our employees and customers—everyone really benefits from it.” Kendall knows his LPC is responsible for both the present and future of his community’s needs, and he wants his community to know that he is always looking for ways to better their lives. “We are working very hard to provide a reliable power supply to all our customers and using these different technologies helps us manage the power system. We want to be able to provide real-time information to our customers; something they would not normally have access to without these technologies. I would also want our community to know that we are their ‘trusted energy advisor’ and every employee at Rockwood Electric is committed to helping them make good decisions about the power they use.” With so much technological advancement in the Valley, Kendall encourages fellow leaders to make a strategic plan and collaborate with their peers.  “The possibilities for innovation are almost endless, and there are a variety of products that are offered by many vendors. It is more than a little overwhelming! I would encourage a new GM to develop a strategic plan if the utility doesn’t already have one that is up-to-date. This may involve getting input from the many stakeholders in the community. After prioritizing your goals, get to work. Finally, I would tell a new GM to talk to his or her peers and colleagues a LOT. They will tell you what they have done that has been a colossal flop so you’ll know to avoid it, or they will tell you what they have been successful with. I guarantee every manager will share their story if you ask.”
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